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Wix V/S WordPress: Confessions Of A Wix Website Owner

Published on: Tuesday, 8 January 2019 ✦ Updated on: 2019-05-17T14:55:41Z

wix versus wordpress

WIX v/s WordPress

I have been with Google Blogger aka Blogspot for 8 years and still have my hobby blog on there. When it was time to set up my business I felt that Blogger was too restrictive, so I began to research other options available to the website market.

WordPress or not to WordPress is an age-old conundrum that I see time and time again asked in group chats both on Twitter and Facebook. As a new blogger and business owner, I felt very pressured to switch to WordPress self-hosted and that I would never be successful until I do.

I eventually bowed to pressure and can safely say it was a disaster. I hated WP. I spent more time watching YouTube tutorials than I did on my business. I actually cried. I am not a coder or developer or a designer. I needed something that was more user-friendly.

The principle of WordPress is fantastic, it is an excellent, open-source, website tool but it is a steep learning curve of HTML and CSS. There is a lot you can do through plug-ins, but for me, I would have needed to have dedicated weeks and possibly a few months to creating a website which at the time of my life wasn't doable.

Off the Shelf

I needed something more easily accessible, ‘off the shelf’, so went back to Blogger while I decided what is it that I actually want to achieve and what is it that I need to do. Blogger is a free blogging service that does exactly what it says on the tin. They have several gadgets that help you to customise your site, and it is easy to drag and drop. You have got access to HTML and CSS, but it's not something that I've never been particularly keen on learning or wanting to do. I could pay hundreds of pounds to somebody to build me a website but again not something I wanted to put into somebody else's hands. I wanted to build my own website and do it myself.

happy wix user

On Being Self-Hosted With WordPress

Having both WordPress (.com) and WordPress (Self-Hosted [.org]) is extremely confusing for people. So, it is a minefield of misinformation for newbie bloggers and business starters to navigate. When people say self-hosted WordPress, they actually mean a paid hosted plan using WordPress[.]org with a hosting service such as GoDaddy, SiteGround or BlueHost. To name just three of the more popular. I would strongly suggest to anyone to spend the time and research what each provider offers and don’t just jump for the cheapest package. You get what you pay for.  The other thing to bear in mind is that many established bloggers are affiliates to their hosting company so will try to push you to sign up.

The Free or Paid Options Out There

WordPress[.]com has a free plan just as WIX has a free package then there are paid hosting plans on both sites.

WordPress[.]org starts with paid hosting, but you have to find and choose your own hosting company to use and manage the [.]org software for you. This does give you more freedom than just one company like WIX managing all your site for you, but equally that freedom brings its own headaches, such as doing your own backups, updates and housekeeping. All of which can be overcome if you have the time and effort to put in.

I absolutely do not dispute the flexibility of WordPress[.]org and someone explained it to me that website builders are like renting a property over owning your own home (i.e. Both the rental and mortgage market have their place depending on user need at the time and so do the different type of website platforms. Well, it made sense to me anyway.


As you can see the blogging world is torn between the myriad of platforms that are now available to users. WordPress and Blogger are the biggest with Weebly, Squarespace and WiX thrown into the mix. I would suggest a free hosting platform/company if you are just starting out. You can switch to paid hosting if you decide blogging is for you and want to invest. Experiment for yourself rather than being sucked into "buy this package" or "you need this set-up". Otherwise, you will be overwhelmed before you begin.

I spent many hours of research and found WiX. I had a play with their free plan and loved it from the start. I quickly built and moved up the plans. WiX is relatively new to the website world. Created in 2006, they offer so much more creatively. WiX is a free website builder and cloud-based development platform. It is a really easy 'drag and drop' builder to create your online presence. Similar to Blogger you can have a free domain name, purchase a custom one or buy from a domain name company and change your DNS setting (easier than it sounds). WiX is built on a freemium business model, earning its revenues through premium upgrades. Users must purchase premium packages in order to connect their sites to their own domains, remove WiX ads, add eCommerce capabilities, or buy extra data storage and bandwidth.

As for SEO I am not a website expert and was not with WordPress long enough to really be able to compare, but the SEO WiX Wizard is brilliant, I am ranking on Moz. I am receiving organic site traffic and am happy. Really happy with my site.

I am still criticised and pressured that I am inferior to the vast majority because I am not a WordPress user, but a lot of that criticism is based on incorrect information that does not help the public to make informed decisions. Here is why I stand by my decision to choose WiX.

5 Reasons I chose WiX

A great deal has changed since their creation. Here are my top 5 reasons for choosing WiX over WordPress.

  • WIX is HTML 5 

  • WIX has full Google SEO and a full SEO wizard to help you rank the moment you publish your site. My DA is currently 19 (5 months old). SEO is about how much you provide keywords, and create your own backlinks. 

  • Site speed has seen some issues due to images, but this is no worse than other platforms. 

  • Free WIX websites show branding as do all free platforms. Paid plans do no show ads or branding,t just like any paid hosting. 

  • Paid plans are as competitive as all the other platform paid plans. 

Bonus: WiX Coding is live!

WordPress does all of these, I do not dispute that. The reason I chose WiX is because my ‘landlord’ (WiX) is a nice, kind, helpful landlord that runs my site for me, takes care of all my SSL and Servers, processes updates and backups and all of the plugins and apps are created by or approved by WiX, so

I can have total faith in their reliance and compatibility. My landlord and I have a great working relationship. I can call on WiX any time I have a problem or query, and WiX keeps its users fully apprised of new features and updates. WiX is continuously updating and releasing new capabilities investing vast amounts of time and money to become a true competitor in the website market.

The most recent new and exciting release is WiX Code.

WiX Code

#WIX Code is truly game-changing. WiX Code makes it easy to build web applications and robust websites. It is server-less, hassle-free coding. You can easily set up database collections, create content-rich websites, add custom forms and change site behaviour with WiX APIs. All built with the stunning visual components of the WiX Editor. Plus, anything you create is SEO compatible.

I am not affiliated with WiX I am a customer and user. I am a self-taught web developer who has built my business website, WildDunk Camping Adventure Accessories myself and I am immensely proud of my achievements. I am happy to sing the praises of such an up and coming company. I am looking forward to seeing how WiX continues to develop and change the face of website services as we know it.

WildDunk Camping

Established in September 2017 WildDunk Camping reconnects you with nature. Providing inspiration, ideas, accessories and advice to start your own wild adventure.

Update December 2018: Wild Dunk Camping has successfully transitioned to Adventure Accessories.

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